How a solo consultant uses a content agent

What should a content agent write?

Give it work you already stand behind. A debrief from a client session with the names removed. A question a buyer asked on a call. A paragraph from a proposal that explained the offer clearly.

Ask for one asset at a time. One post. One newsletter section. One short update a client could forward inside their team. A batch of ten posts in one sitting is hard to check, and the weak ones will sound like the strong ones.

What notes make a good input?

Raw notes are better than a topic with no material. Paste the bullet points you took, the sentence you said out loud, or the objection you heard. Tell the agent who the reader is: a buyer, a current client, or a peer.

Keep a swipe file of pieces you published and still like. Three is enough. When the draft drifts into a voice you would not say, point back at that file.

How do you keep client work out of public drafts?

Say so in the agent persona. No client names, no prices from a live proposal, no numbers from a client's business. If a story needs a name, you add a cleared one later.

Read the draft once looking only for leaks. Then read it again for the point. The first pass is the approval gate for anything public.

How do you set up the content agent?

1. Name the outputs. List the few formats you actually publish. A post, a newsletter section, and a client update are enough for most solo practices.
2. Paste three published pieces. Choose pieces you would still send. Mark the sentences that sound like you.
3. Write the privacy line. State that client names, fees, and private numbers stay out unless you have typed them in yourself.
4. Bring one real note. Use notes from this week. Ask for a single draft aimed at one reader.
5. Edit in your own words. Change the claim, the example, and the ending. If you cannot stand behind a sentence, cut it.
6. Publish yourself. The agent does not post. You paste the final version into the tool you publish with.
7. File the keeper. If you publish it, add it to the example file. The role should learn from what you actually shipped.

What does a content routine look like?

What are the approval rules?

The content agent may draft from notes you provide. You choose what is true and what is ready.

It may not publish, schedule, or email a list. You move the final text into your own tool.

It may not invent a client story, a result, or a quote. If the note does not contain the fact, the draft should not add one.

It may not name a client, a fee, or a private metric unless that detail is in the note and you have marked it as cleared.

A draft that flatters you or promises an outcome you do not offer gets cut, even if the sentences are smooth.

Common questions